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The Cycle Xchange/Dale Jr. Charity Chopper
Proceeds from Online Auction to Benefit Make-A-Wish Foundation® of Central and Western North Carolina
MOORESVILLE, N.C. (May 31, 2006) -- JR Motorsports and The Cycle Xchange have teamed up in 2006 to create a one-of-a-kind custom chopper benefiting the Make-A-Wish Foundation® of Central and Western N. Carolina. The project was established to raise awareness of Dale Earnhardt Jr.’s commitment to the Make-A-Wish Foundation, as well as to raise significant dollars in support of this worthy cause.
Since joining as a full-time NASCAR NEXTEL Cup driver in 2000, Dale Jr. has met more than 100 kids through the Make-A-Wish Foundation. Recently, Dale Jr. raised in excess of $40,000 through the eBay platform www.ebay.com/dalejr auctioning the helmet and uniform he wore during the filming of the NASCAR commercial Capture the Flag. The television spot aired on the FOX Network during the NFL post-season, as well as other FOX Sports programming.
The family-run operation, The Cycle Xchange, is a custom motorcycle design, manufacturing and repair facility led by Jeff and Brian Clark in Matthews, N.C. Jeff Clark has been involved in the sport of NASCAR as an engine designer/builder, car tuner and jack-man for Dale Earnhardt Jr., Davey Allison, Ernie Irvin, Dale Jarrett and Rusty Wallace for the past 16 years. Currently a consultant for Dale Earnhardt Incorporated’s engine department, Jeff continues to serve as a crewmember for the No. 8 Budweiser Chevrolet during NASCAR Nextel Cup weekends. Brian Clark was an integral member of Dale Jarrett’s 1999 Winston Cup Series championship team...just one of the many highlights during his seven years in NASCAR.
Both Jeff and Brian have brought to the Cycle Xchange the same drive that produced wins at the historical Daytona International Speedway, storied Talladega SuperSpeedway, the prestigious Brickyard, a NASCAR Winston Cup Championship and a total 47 NASCAR Winston/Nextel Cup Series wins. The Cycle Xchange employs an All-Pro crew of Certified Motorcycle Technicians with more than 20 years of experience.
About the TCX Chopper
The custom TCX Chopper is based off of a pro-street softail frame carrying a strong racing theme to recognize JR Motorsports, founded by Dale Earnhardt Jr., and his personal commitment to the Make-A-Wish Foundation.
Ø The chopper is built on a TCX single-sided swing arm frame
Ø The Racing Wheels, complete with lug nuts, are NASCAR Nextel Cup style with a 330 mm tire
Ø All electronics are concealed in a custom enclosure under the seat, with all wires being routed through the frame
Ø The custom one-piece fuel tank has a Dakota Digital speedometer molded on the top
Ø The TCX chopper is powered by S & S Cycle
Ø The graphics represent a JR Motorsports theme...black, orange and white
Behind the TCX/Dale Jr. Charity Chopper
The 2006 TCX/Dale Jr. Chopper debuted at Food Lion Speed Street 600 Festival in Charlotte, N.C., May 25 – 27, 2006. It is also scheduled to be on view at select NASCAR Nextel Cup races, as well as several major motorcycle rallies including Sturgis Bike Week.
The eBay Charity listing, located at www.ebay.com/dalejr, will begin Sept. 29, 2006 at 8 p.m. Pacific. Dale Earnhardt Jr. will present the TCX/Dale Jr. Chopper to the winning bidder during on-stage festivities at the 7th Annual Celebrity/Sports Auction Oct. 24, 2006 in Charlotte, N.C. For information and how to purchase tickets, log on to www.CelebritySportsAuction.com.
In addition to the chopper’s debut, eight autographed pieces of the No. 8 Dirty Mo’ Posse JR Motorsports Chevrolet body was offered through an online eBay auction, also available through www.ebay.com/dalejr, which began May 26, 2006 at 8 p.m. Pacific. This was the same car that Dale Jr. started from the pole, led every lap and went on to win the Winn-Dixie 250 at the Daytona International Speedway, July 4, 2003.
Finally, the pajamas Dale Jr. wore in the Gillette Young Guns “Prank” commercial will be offered through www.ebay.com/dalejr beginning August 8, 2006 at 8 p.m. Pacific.